Wherever media is used in education, it can steer students towards this target profile of a media literate citizen.
The following principles were identified by The National Association for Media Literacy Education (NAMLE) as a framework for applying the key concepts of media literacy to teaching practices.
Informed by long-standing curricula in Canada, England, and Australia, U.S. educators at the 1993 Media Literacy National Leadership Conference agreed upon the following concepts that should be included in the analysis of media messages (Hobbs):
Essential Competencies ACCESS: Finding and using media and technology tools skillfully and sharing appropriate and relevant information with others ANALYZE & EVALUATE: Comprehending messages and using critical thinking to analyze message quality, veracity, credibility, and point of view, while considering potential effects or consequences of messages CREATE: Composing or generating content using creativity and confidence […]
Media Literacy Education expands the concept of literacy (i.e., reading and writing) to include all forms of media.